StatrDraft is a next-generation fantasy football platform redefining how fans engage with the sport. Through innovative draft-style gameplay, comprehensive scoring metrics, and the full integration of the Women’s Super League (WSL), StatrDraft creates an inclusive and strategic experience for all fans. Our business plan outlines how we’ll scale operations, monetize effectively, and build a global community of passionate football enthusiasts.

Objectives

1. Establish StatrDraft as the leading fantasy football platform by leveraging unique features like draft-style gameplay and WSL integration.
2. Build a loyal user base of 450,000+ players in Ireland and the UK during the initial phase.
3. Expand to international markets, targeting the US, Asia, and other high-growth regions within three years.
4. Generate sustainable revenue through pay-to-play leagues, subscriptions, sponsorships, and advertising partnerships.
5. Champion inclusivity by advocating for women’s football and fostering a diverse, global player community.

Business Model

StatrDraft’s revenue streams are designed to maximize engagement and scalability:

1. Pay-to-Play Leagues:
   • League entry fees with a 10% transaction charge.
   • Flexible pricing (€0–€100 per league).
2. Premium Subscriptions:
   • Advanced analytics and tools for competitive players (€5/annual).
3. Short-Form Game Modes:
   • Weekly and monthly competitions (€2–€20 per game).
4. Sponsorships and Advertising:
   • Branded leagues (e.g., “The Nike Cup”) and ad placements.
   • Partnerships with football organizations for promotional campaigns.
5. Corporate Collaborations:
   • Data-driven insights for sponsors and opportunities for custom leagues.

Market Analysis

Industry Overview